BRAND BUZZ WITH JAYANI

Social Selling- What, How and Where

Learn how brands leverage social selling and its features to create a new revenue...

3 Powerful Ways to Use Predictive Modeling for Your Upcoming Ramadan Campaigns

As we marketers prepare to brainstorm Ramadan campaigns, it is clear that leveraging cutting-edge technologies...

2024 Leadership: Jayani Samarakkody on How-to Guide with 3 C’s

As January 2024 unfolds, following our extended annual breaks, holidays, and celebrations, it's a...

The Changing Face of Brand Visibility: From Billboards to Instagram Stories

Brand visibility, back in the day, meant throwing up billboards and running catchy TV...

Email Marketing: A Heck Yeah or a Hard Pass?

So Brand Buzz is back with another question most marketers have. Is Email Marketing...

Crisis Management in a Digital First Age

In today’s digital age where social media magnifies company mistakes, crisis management is becoming...